How to Save Time Using Social Media

Published: 19th September 2011
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If you're a regular user of the internet you probably know that there are several social media sites that you can use for networking and marketing purposes. It can be difficult to manage multiple accounts by yourself, but there are a few tips and tricks that can help you save time while still leveraging the power of Twitter, Facebook, LinkedIn and so many others.

• Update All Social Media Sites At Once. Did you know that you can post status updates and upload photos to several sites all at one time? Programs like TweetDeck, ping.fm and HootSuite let you accomplish that and so much more.
• Set Aside Time to Concentrate on Social Media. Whether you set aside 3 minutes or 30 minutes, make time to focus on social media and nothing else. You can get a lot done in very little time if you focus on one task at a time.
• Schedule Future Updates. Many social networking sites enable users to program posts to be published at a specific time in the future. This means you can schedule a post even when you won't be near a computer. This can be helpful for posting while you're sleeping, working on another task or getting ready for the day.

• Hire a Virtual Assistant. Whether you don't feel like you have time for interacting using social media or you just find social media to be confusing you can outsource that task to a trusted virtual assistant. There are social media experts that are willing to do networking for you. Websites like Odesk and Elance are great places to post virtual assistant jobs.
• Add Sharing Buttons to Your Website. If you have set up a company website you should always include share buttons with each piece of content that you publish. This enables people to Tweet, "Like" and share your material with other social media sites. It's an easy way for people to share things that they find useful or interesting. The easier you make it for people to share, the more people will share it. You can choose to use a Facebook or Twitter icon along with any other social media platform that you'd like.

Social media is growing at a rapid rate and many people still don't realize how effective it can be when marketing a small business. The more you interact with people the more likely you are to gain business from some of them as well. Try to publish updates, promotional offers and interesting information to keep people interested in your business.


Saving time is generally at the top of any business owner's to-do list and you can save time using social media by focusing on the task at hand, utilizing platforms that allow you to update several sites at once or even outsourcing your social media campaign to a more experienced individual. Whatever you decide to do will allow you to save some time that you can use to focus on other important tasks.

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